50 Beale
Client
Paramount Group
Location
San Francisco, California
Studio TMT was hired to generate design concepts for the ground floor public spaces. The lobby at 50 Beale Street lacks street exposure partially due to a low arcade that wraps the entire ground floor. Additionally, it suffers from multiple renovations over the last 50 years and is further constricted by security solutions imposed post 9/11. Studio TMT has proposed enlarging the lobby by capturing the 10ft deep arcade at the front, thus providing an improved proportion and a clear street entry. The retail spaces are updated with a new matching glazing system and overall the spaces are brightened with new finishes and improved lighting systems.